And we all know that he is going to see Rin die, whether Madara set it up or not (probably does to turn Obito heel, cuz Madara is pure evil), we will see.
I think this storyline makes sense and is more than awesome.
The swirly one-eyed zetsu suit was obv totally made for obito also, Madara is BOSS, Obito IS that powerful, and yeah he will probably turn face like all the other baddies in the end.