Infinite Tsukuyomi already activated
This is just a quick guess I have based on the latest manga chapter (Chapter 611). Please note, this theory of mine was fuelled by a bit of anger. In the latest chapter, we see Ino use her mind control jutsu to control Obito so that the tailed beast ball from the Juubi would miss Naruto, Bee, Kakashi and Gai.
My first though was; "Ino? Really...? Is Kishi trolling us. Ino sucks."
But then it occurred to me that perhaps Madara and Obito have already activated Infinite Tsukuyomi and are using it to appear as though they have lost (or will lose). Thus, eventually creating a perfect world.
It's just a wild theory, no evidence whatsoever.